
NVIDIA RTX 5090 Gets More Expensive as GPU Prices Surge
RTX 5090 prices are rising far beyond MSRP, driven by AI demand, memory shortages and limited production, making NVIDIA’s most powerful GPU a luxury item for PC gamers.
BY ROHIT SHARMA
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RTX 5090 prices are rising far beyond MSRP, driven by AI demand, memory shortages and limited production, making NVIDIA’s most powerful GPU a luxury item for PC gamers.

Intel and Nvidia have joined forces in a $5 billion alliance to co-develop CPU-GPU hybrid platforms, directly targeting AMD’s core market. This collaboration threatens AMD’s pricing power, innovation pace and investor confidence-marking a seismic shift in the global semiconductor landscape.